How to Run a Gambling Business Abroad in 2021: A Guideline from Rosloto
The casino industry suffered significant changes in the previous year, and the main trend was the rapid conversion of projects to the Internet format.
An interest in online games, as well as the introduction of new IT tools, allows operators to effectively manage online casinos from any part of the world. The main thing is to reasonably build a chain of business communications and take care of such important nuances as licensing, certification, and the acquisition of reliable software in advance.
Our catalogue also contains ready-made turnkey projects. For more information, please contact our managers!
Nuances of Casino Licensing: Where to Launch a Gaming Site
The possession of a licence is an important step towards the foundation of an international company.
In many regions, local legislation is structured in such a way that the licensee registers his business, pays taxes, and creates workplaces in the same country. Therefore, the correct choice of the jurisdiction is an aspect that will in many ways determine the success and profitability of a gaming site.
Let us find out what jurisdictions are considered the most reliable licensors:
| The country was the first in Europe to legalise casino games (in the early 2000s). Currently, about 25% of all gambling companies are registered in its region, especially from the EU. Advantages of working in Malta include:
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| This is a good place for launching startups. In total, more than 450 international providers are registered in this region. The main advantages of Curacao include:
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| Working in the Canadian province of Kahnawake is beneficial for the following reasons:
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| Advantages of working on the Isle of Man:
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| Panama | Key benefits of launching a gaming site in Panama:
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What Do You Need to Launch a Profitable Online Casino
The acquisition of a licence issued by a prestigious regulator is not the only factor that affects the success of a project. To establish a lucrative business and manage it effectively, entrepreneurs will need:
- Certified software. It includes a backend with many features and flexible management tools. It is possible to order all programs separately and then integrate them into the architecture of a gaming site. The second option is to buy a ready-made multi-component turnkey casino.
- Payment gateway. Operation in the foreign market requires the connection of several international payment systems. It will be a good idea to integrate multicurrency services from Neteller, Skrill, Visa, and MasterCard. The variability of payments is also achieved thanks to the use of cryptocurrencies. Gamblers can make transfers without the need to connect to the bank account or an account on a gaming site, which will provide anonymous gameplay.
- Security systems. The software should guarantee the security of confidential information, as well as ensure quick verification. An important stage of identification is checking the age of users. Compliance with the principles of responsible gambling is an important step in international business scaling.
- Marketing services. It is possible to promote a gaming site using direct advertising tools, SEO, email newsletters, and SMM. It would be a good choice to cooperate with affiliates to attract traffic and use bonus programs to retain customers.
Ways to Create and Manage International Projects
Let us consider the best options for running a casino:
Independent Operation
In this case, entrepreneurs send documents for the acquisition of a licence, endorse contracts with software vendors, and integrate payment and marketing instruments.
Operators should also deal with accounting and financial reporting, as well as technical support of the website, and the resolution of current issues.
Independent work is associated with a significant amount of money and time expenditures. The main advantage of this option is that casino owners become experts in all business areas.
Acquisition of Turnkey Solutions
Operators receive a full set of components for a quick start and effective promotion of their projects in promising markets.
Ready-made turnkey online casinos can be ordered from Rosloto. We offer platforms with a full range of options:
- a well-thought-out backend,
- a collection of unique slot machines,
- payment module;
- licence, and other components.
Rosloto provides technical and legal support for already existing projects as well. Moreover, customers can order additional advertising services. We also organise cooperation with the best affiliated companies to guarantee stable and solvent online traffic.
Cooperation with Consulting Firms
Entrepreneurs can delegate the creation and management of gaming sites to professional consulting firms. Such companies act on behalf of operators, ensuring the stable and profitable activity of the gambling platform.
The main consulting services include:
- assistance in registering and licensing a business, as well as tax registration;
- pursuit of an operating activity — website management, payment of prize money, the launch of bonus campaigns, and the installation of new slots;
- legal support and accounting;
- cooperation with contractors — the developers of games, affiliates, and hosting service providers.
The Importance of Using Modern Technologies
Whatever method of running an international business entrepreneurs choose, it is important to timely implement new IT solutions.
The latest trends that will attract both operators and casino visitors:
- VR and AR technologies. Virtual and augmented reality improves the user experience thanks to accurate 4D imaging. Casino visitors are literally transferred to a land-based establishment —they will be able to walk around gambling halls with slot machines, participate in distributions at the card table, and talk to dealers.
- Social games. The placement of such content contributes to the active promotion of the company in such popular messengers as Facebook, Telegram, and VKontakte. Social entertainment does not generate direct receipts for operators. As a rule, the provider makes money by selling in-game tools and subscribing to premium solutions.
- Mobile gambling. According to experts, in 2025, 80% of Internet traffic will be accounted for by mobile devices. Entrepreneurs can adapt already existing content and use it via gadgets or develop/order a line of exclusive games for portable devices, such as smartphones, iPads, and iPhones.
The Main Things about the Implementation of Gambling Projects Abroad
- To establish a gambling company with minimal time and cash expenditures, it is important to obtain a permit. It is better to apply for a certificate in a prestigious jurisdiction with low taxes — in Malta, the Isle of Man, Panama, Curacao, Kahnawake, and other regions.
- Entrepreneurs will also need high-quality software, a security system, a payment gateway, and marketing tools.
- You can scale a business abroad and subsequently manage it both independently and with the help of professional consulting firms. It is also a rather profitable option to buy a turnkey casino.
- The decision to focus on gambling trends will help operators to develop their projects in the right direction. Among the latest trends, we can name social and mobile solutions, as well as virtual and augmented reality.
From us, you can also order the API integration of more than 800 types of entertainment (slot machines, table games, bingo) from the world’s leading software vendors.
For more details, please contact our managers!
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